Whether you are about to take part on your first podcast journey or you’re a veteran participant in the audio listening space, you might still be asking yourself what characteristics and qualities you need to give a great interview when coming onto a podcast platform like Molecule to Market.
We put our heads together this week and recognised that being on the other side of the mic is slightly different from hosting your own show.
Here’s the top qualities we look out for in a guest speaker!
1. Storytelling goldust
Our listeners love a good story, whether that be how you overcame complexities in the life science space, built a great culture from the ground up, or lessons in leadership. The list is endless but one thing remains the same… the better you can articulate your experiences the more fascinating the story. You want the audience to remember your authenticity and your tone of voice goes a long way in portraying this, so sit back and relax and see it as a casual conversation.
Recent guests like Adrienne Leussa know this all too well and gave an exceptional interview that really painted a picture of her upbringing in Africa that led her into a career spent in the life sciences.
2. Succinct responses
Contrary to my last point, while telling a story paints a brilliant narrative and engages listeners. Don’t underestimate the importance of short and snappy answers that also allow for thought provoking questions to follow up on. Being clear and concise on the points you make throughout an interview allows the audience to stay engaged and helps keep the conversation flowing. Avoid lengthy wordy speeches for the best results!
3. Enthusiasm is key
Your tone of voice speaks volumes when recorded. Whether you are in front of a crowd or behind a closed door. People can hear the emotions you are experiencing, are you telling a fascinating part of the story with a big smile on your face? You best believe the listeners can tell – and as they always say enthusiasm is infectious. This will really help inspire the listeners to take away your life science lessons.
4. Come prepared
Before the date of your interview, there is no harm in preparing a few notes to quickly refer back to. It can help the podcast keep moving and most importantly prompt you with anything important that you’d like to mention.
5. Stay on track!
Try to remain focused. We know how exciting it can be to have your moment in the spotlight but staying on track and avoiding tangents can be pivotal in giving a fluid interview. We promise you’ll be rewarded and will have plenty of opportunities to share.